October 30th 2025 @Pavillion Hotel Kuala Lumpur
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Series Events
Empower Retail Leaders for a Digital Tomorrow
Oct. 30th, 2025 Kuala Lumpur
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Retail Evolving Trends in Malaysia
Customer Experience & Personalization
The Evolution of Retail Tech
Customer Data, Loyalty & Personalization
Customer Experience & Post‑Purchase
Omni‑channel vs Unified Commerce
Transforming the Online/Offline Experience
AI-Driven Retail
About the Event
For over a decade, the Retail Innovation Series, presented by Escom Events, has been a cornerstone event in Southeast Asia, fostering dialogue and progress in the industry. The 2025 Retail Innovation Summit Malaysia continues this legacy as a premier knowledge exchange platform. The event will bring together 300+ senior stakeholders from across the retail and e-commerce sectors to explore the best strategies and tactics for accelerating digital transformation. By investing in next-generation technologies, businesses can move beyond conventional retail methods, prioritize digital experiences, and adapt to the evolving demands of modern consumers.
Digital innovation, artificial intelligence (AI), and cloud technology are revolutionizing Asia’s retail and e-commerce landscape, reshaping customer experiences, operations, and market dynamics. These cutting-edge technologies enable retailers to meet rising consumer expectations, enhance operational efficiency, and thrive in an increasingly competitive marketplace.
Participants can expect to engage with world-class speakers delivering immersive content, actionable insights, and inspiring discussions. Impactful networking opportunities will further enhance the experience, making it a must-attend event for C-level leaders aiming to drive meaningful change through purposeful engagement.


  • 200+

    Senior Retailers

  • 90%+

    Decision Making Level Attendees

  • 80+

    Retailers, eCommerce, brand owners

  • 10+

    Partners/ Sponsors

Delegate Demography
Connect with digital leaders shaping the future of retail

Speakers & Panelists
Ngai Yuen Low
Group Chief Merchandise & Marketing Officer
AEON Co. (M) Bhd.
Allison Chong
Head of Apparel- Regional
Zalora
Siew Lai Wong
Chief Marketing Officer
Caring Pharmacy Group Bhd.
Melissa Wong
Head of Malls
Lotus's Malaysia
Muhammad Nur Azraq Abd Razak
Chief Technology Officer
Siti Khadijah Group/ Enda Group
Neeraj Mishra
Head of Media-Business Intelligence & Data Management
Vinda SEA
Amy Lim Su Yen
Regional Head of Digital & Ecommerce - Asia
Ego Pharmaceuticals
Nicole Lim
Head of E-commerce and Digital-SEA
Habib Group
Marcin Przybylski
Business Solutions Consultant
Comarch
Soon Yean Lee
Country Manager, Malaysia
Adyen

Agenda

0800
Morning Tea & Registration
Networking
0900
Chairman welcome speech
Keynote
0910
Presentation Reserved for Partner
Keynote
0935
Redefining Retail Strategy – Adapting to Consumer Shifts, Digital Demands & Economic Pressures
  • Melissa Wong, Head of Malls at Lotus's Malaysia
  • Luis Daniel, SVP at Kenny Rogers ROASTERS Malaysia
Retail Leaders Panel Session
1020
Morning Tea Break
Networking
1100
Retail Innovation Playbook – What’s Next in Malaysian Consumer Experience?
  • Siew Lai Wong, Chief Marketing Officer at Caring Pharmacy Group Bhd.
  • Nahvin Chinaya, Head of CRM Digital and Marketing at MYDIN Malaysia
  • Neeraj Mishra, Head of Media-Business Intelligence & Data Management at Vinda SEA
Panel Session
1145
Topic: tbc
Soon Yean Lee, Country Manager, Malaysia at Adyen
Presentation
1210
Retail in the Metaverse: Where AI Meets Virtual Commerce
Presentation
1235
Lunch Break
Networking
Speaking Opportunity
1400
Scaling eCommerce in Malaysia – Infrastructure, Agility & Experience
  • Allison Chong, Head of Apparel- Regional at Zalora
  • Nicole Lim, Head of E-commerce and Digital-SEA at Habib Group
  • Amy Lim Su Yen, Regional Head of Digital & Ecommerce – Asia at Ego Pharmaceuticals
eCommerce Panel Discussion
1440
Creating a 360° View of the Customer with Connected Data
Ngai Yuen Low, Group Chief Merchandise & Marketing Officer at AEON Co. (M) Bhd.
Presentation
1500
Cybersecurity in the Age of Connected Retail
Presentation
1520
Afternoon Tea Break
Networking
1600
Slot Reserved for Event Partner
Circular Retail: Resale, Rentals, and Reverse Logistics
Presentation
1620
Slot Reserved for Event Partner
Leadership in Times of Disruption: Building a Change-Ready Culture
Presentation
1640
Driving Smarter Retail: Leveraging Consumer Data & AI to Optimize Operations
  • Muhammad Nur Azraq Abd Razak, Chief Technology Officer at Siti Khadijah Group/ Enda Group
Panel Discussion
1730
Closing Remarks+Lucky Draw Session+Post Conference Networking
Event Closing+ Lucky Draw
Speaking Opportunity

Event Format

Conference

Gathering of the retail communities in Malaysia, with shopping malls, department stores, supermarkets, convenience stores, eCommerce and brand owners under one roof,

Exhibition
Solution providers and companies from around the world gather to display their latest innovations and case studies.
1-1 Meetings

Receive a comprehensive delegate list one week prior to the event with the name, designation, company. Selected event partners are privileged to make a wishlist of their potential clients, we will pre-arrange those 1:1 meetings

Peer Networking

Extensive networking opportunities at this conference includes professional networking, gala lunch, coffee and tea break. A great avenue and platform for connecting and engaging with your partners and potential clients

You'll Experience

Sponsors & Partners

Gold Sponsor
Media Partner
Media Partner
Early Bird VIP Pass
Limited to Retailers and Gov Officials (the 1st 300 registered delegates)
$
0.00
$
390.00
Book
  • Connect with the Retailers
    The conference gathers retailers from Southeast Asia region and it is the ideal place to showcase your products to your direct customers
  • Archieve your marketing & Sales goals
    Tailored presentation, exhibition booths, one to one meetings with delegates on your wish-list, branding and promotion, we will set up everything you need to make sure you get connected with the right people
Pavilion Hotel, KL, Malaysia
Located in the heart of Bukit Bintang, Pavilion Hotel Kuala Lumpur offers 325 beautifully appointed rooms and suites with club floor facilities to discerning business and leisure travellers who want a more personalised service. For dining experiences, there is an all-day dining restaurant named The Courtyard offering authentic Malaysian cuisine; Jade Pavilion, an authentic Cantonese Dining; and The Cove, a cocktail bar. A Pavilion Ballroom and 6 multi-function spaces are also available in the hotel.
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What our clients say about us
DocuSign
Regional Director
Hi Escom Team, Thanks for your hard work for this event. Hope everything went well with lots of productivity. I was told there were a lot of meaningful moments with sales inquiries from the delegates.
Software Group
Marketing Manager
The event is very useful, especially all the panels, it’s very nice to hear the opinions, I found it’s very informative.
EuroNet Worldwide
Director

This is refreshing after three-year pandemic.

We realise by participating this kind of event brings us close to the customers.

ThoughtMachine
Regional Manager
The team’s really attractive, great sessions, Good networking with the people from different organizations and banks
2024 Event Photos

Getting in Touch

Sponsorship & Exhibition

Angela Wei

Event Director/ Asia Retail/ eCommerce Series Events

M +86 135 6887 1872

E angela.wei@escom-events.com



Speaking Slot & Partnership

Maggie Liu

Conference Producer/ Retail, eCommerce and Fintech

M +86 136 7832 0495

E maggie.liu@escom-events.com


You can also send us a message via the form on the right.



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